Niantic 8th Wall enhances WebAR with powerful GenAI modules

Niantic 8th Wall is enhancing its WebAR platform with generative AI (GenAI) modules to revolutionise augmented reality experiences.

The fusion of technologies promises to offer developers, brands, and agencies more creative potential and improve users’ augmented reality experiences.

Over the past few months, 8th Wall developers have harnessed the power of GenAI, integrating various cutting-edge GenAI technologies into the WebAR platform.

Current integrations...

Niantic brings Lightship VPS to the web

Niantic has brought its Lightship VPS (Visual Positioning System) to the web as part of the AR giant’s 8th Wall platform.

Lightship aims to bring Niantic’s vast experience building AR experiences like Ingress and Pokemon Go to third-party developers. The tooling provided by Niantic is helping developers to break down the barriers between the real and virtual worlds.

“At Niantic, we believe that the real-world metaverse should get people exploring and connecting in...

Niantic acquires WebAR experts 8th Wall to expand metaverse platform

Niantic is continuing its evolution from an AR game developer to a complete platform for building metaverse experiences.

Once upon a time, Niantic was an exciting but relatively unknown company behind the pioneering (and highly underrated) AR game Ingress. Niantic then released Pokemon Go and was catapulted into the spotlight.

The hype around Pokemon Go may have faded but Niantic hasn’t stopped working. The company has been using its experience in live, large-scale AR...