Niantic 8th Wall enhances WebAR with powerful GenAI modules

Niantic 8th Wall is enhancing its WebAR platform with generative AI (GenAI) modules to revolutionise augmented reality experiences.

The fusion of technologies promises to offer developers, brands, and agencies more creative potential and improve users’ augmented reality experiences.

Over the past few months, 8th Wall developers have harnessed the power of GenAI, integrating various cutting-edge GenAI technologies into the WebAR platform.

Current integrations...

1 September 2023 | Artificial Intelligence

Niantic brings Lightship VPS to the web

Niantic has brought its Lightship VPS (Visual Positioning System) to the web as part of the AR giant’s 8th Wall platform.

Lightship aims to bring Niantic’s vast experience building AR experiences like Ingress and Pokemon Go to third-party developers. The tooling provided by Niantic is helping developers to break down the barriers between the real and virtual worlds.

“At Niantic, we believe that the real-world metaverse should get people exploring and connecting in...

22 September 2022 | Developer

Niantic acquires WebAR experts 8th Wall to expand metaverse platform

Niantic is continuing its evolution from an AR game developer to a complete platform for building metaverse experiences.

Once upon a time, Niantic was an exciting but relatively unknown company behind the pioneering (and highly underrated) AR game Ingress. Niantic then released Pokemon Go and was catapulted into the spotlight.

The hype around Pokemon Go may have faded but Niantic hasn’t stopped working. The company has been using its experience in live, large-scale AR...

11 March 2022 | Development Tools

Niantic gets additional support for building the metaverse as valuation hits $9B

Niantic is emerging as a key player in building the metaverse and investors are keen to get in on the action.

Tech-focused investment firm Coatue has invested $300 million in Niantic, bringing the company’s valuation to $9 billion.

Matt Mazzeo, a General Partner at Coatue, said:

“Niantic is building a platform for AR based on a 3D map of the world that we believe will play a critical role in the next transition in computing.

We are excited to partner...

23 November 2021 | Gaming

Lightship: Niantic empowers developers to start building the real-world metaverse

Niantic is opening its Lightship platform to empower developers to start building their visions for the real-world metaverse.

Metaverses have become an increasingly hot topic, especially since Facebook announced it was changing its company name to Meta to show its new focus.

As the creator of the world’s most popular AR game, Pokemon Go, it’s unsurprising that Niantic also wants to play its part in bringing metaverses to reality.

John Hanke, Founder and...

8 November 2021 | API